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100 Accelerators & Incubators
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Download The List of the 100 Highest-Valued Unicorns

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The Founder's Handbook

Top 30 Startups in Bogotá in 2024

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There’s no doubt that the startup scene in Bogotá is unique.

The city has created dozens of successful startups, over the years.

Some of them are already worth billions of dollars.

So whether you’re looking to start your own business, or just interested in learning about fast-growing startups from Bogotá, here’s an extensive list of 30 startups founded there.


30 Startups in Bogotá

Fundraising OS
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2,189 Accelerators & Incubators

Information about the industries, countries, and cities they generally invest in.

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Complete Unicorns List
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1,016 Unicorns

Information about their valuation, HQ's location, founded year, name of founders, funding amount and number of employees.

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Complete Unicorns List
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1,190 Unicorns

Information about their valuation, HQ's location, founded year, name of founders, funding amount and number of employees.

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250 FinTech Investors

List of startup investors in the FinTech industry, along with their Twitter, LinkedIn, and email addresses.

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250 BioTech & Health Investors

List of startup investors in the BioTech, Health, and Medicine industries, along with their Twitter, LinkedIn, and email addresses.

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250 AI Investors

List of 250 startup investors in the AI and Machine Learning industries, along with their Twitter, LinkedIn, and email addresses.

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1) Addi

Addi

Addi is a technological firm that specializes in credit and financial services.

Details of the startup:

  • Started in: 2018
  • Founders: Daniel Vallejo, Elmer Ortega, Santiago Suarez, Santiago Suarez
  • Industries: Finance, Financial Services, FinTech
  • Number of employees: 11-50
  • Funding: $96,300,000
  • Funding rounds: 7
  • Number of investors: 17 (Andreessen Horowitz, Foundation Capital, Union Square Ventures, 8VC, Village Global)

You can find their website here.

2) LAIKA

LAIKA

LAIKA is a pet-related e-commerce portal with a wide range of products and services.

Details of the startup:

  • Started in: 2017
  • Founders: Camilo Sanchez, Manuela Sanchez Villamarin
  • Industries: Consumer Goods, E-Commerce, Pet, Retail
  • Number of employees: 11-50
  • Funding: $17,000,000
  • Funding rounds: 5
  • Number of investors: 11 (Y Combinator, Soma Capital, Pioneer Fund, JAM Fund, Streamlined Ventures)

You can find their website here.

3) UBITS

UBITS

UBITS is a Latin American online learning platform for upskilling employees.

Details of the startup:

  • Started in: 2013
  • Founders: Julián Melo, Marta Helena Forero Sepúlveda
  • Industries: Corporate Training, E-Learning, EdTech, Education, Human Resources
  • Number of employees: 101-250
  • Funding: $7,450,000
  • Funding rounds: 5
  • Number of investors: 11 (Venture Catalysts, Y Combinator, Owl Ventures, The Ark Fund, Stanford Graduate School of Business)

You can find their website here.

4) Bold

Bold

Provides financial services to small businesses in Colombia.

Details of the startup:

  • Started in: 2019
  • Founders: Jorge Ulloa, José Fernando Velez, Sergio Vergara
  • Industries: Credit Cards, Debit Cards, Financial Services, FinTech, Information Technology, Mobile Payments, Payments, Point of Sale, Transaction Processing
  • Number of employees: 11-50
  • Funding: $15,000,000
  • Funding rounds: 3
  • Number of investors: 5 (Global Founders Capital, Condor, InQlab, Simma Capital, INVX)

You can find their website here.

5) Liftit

Liftit

Liftit is Latin America's premier technology platform for automating and executing last-mile truck deliveries.

Details of the startup:

  • Started in: 2017
  • Founders: Angel Celis Botto, Brian York, Felipe Betancourt Celis
  • Industries: Freight Service, Internet, Last Mile Transportation, Logistics, Marketplace, Supply Chain Management, Transportation
  • Number of employees: 251-500
  • Funding: $39,000,000
  • Funding rounds: 3
  • Number of investors: 27 (Monashees, Western Technology Investment, Jaguar Ventures, NXTP Ventures, Mercado Libre Fund)

You can find their website here.

6) Merqueo

Merqueo

Merqueo is a grocery delivery service that uses its own dark-store technology and local businesses to deliver food and household supplies.

Details of the startup:

  • Started in: 2017
  • Founders: Jose Guillermo Calderon, Miguel Mc Allister, Miguel Mc Allister, Sebastian Noguera Escallón
  • Industries: Delivery, E-Commerce, Food and Beverage, Grocery
  • Number of employees: 251-500
  • Funding: $16,000,000
  • Funding rounds: 3
  • Number of investors: 5 (Endeavor Catalyst, Mountain Partners, Velum Ventures, EWA Capital, Portland Private Equity)

You can find their website here.

7) RobinFood

RobinFood

RobinFood is the largest cloud-restaurant company in Latin America.

Details of the startup:

  • Started in: 2018
  • Founders: Jose Guillermo Calderon, Miguel Mc Allister
  • Industries: Food and Beverage, Food Delivery, Restaurants, Retail Technology
  • Number of employees: 501-1000
  • Funding: $36,300,000
  • Funding rounds: 5
  • Number of investors: 4 (Endeavor Catalyst, Seaya Ventures, ALLVP, MGM Innova Group)

You can find their website here.

8) Frubana

Frubana

Frubana is a B2B platform for restaurants and small retailers that sells agri-products and packaged goods.

Details of the startup:

  • Started in: 2018
  • Founders: Fabian Gomez Gutierrez
  • Industries: AgTech, B2B, E-Commerce, Logistics, Restaurants
  • Number of employees: 251-500
  • Funding: $102,000,000
  • Funding rounds: 4
  • Number of investors: 10 (SoftBank, GGV Capital, FJ Labs, Tiger Global Management, Y Combinator)

You can find their website here.

9) MUNCHER

MUNCHER

MUNCHER is a delivery-only restaurant concept that specializes in dark kitchens in shipping containers.

Details of the startup:

  • Started in: 2019
  • Founders: Andrés Villarraga, Juan David Jaramillo, Nimrod Molad
  • Industries: Food Delivery, Real Estate
  • Number of employees: 101-250
  • Funding: $25,808,000
  • Funding rounds: 5
  • Number of investors: 6 (TMT Investments, FEMSA, NETWORK VC, Amador Holdings, MGM Innova Group)

You can find their website here.

10) Habi

Habi

Habi is a digital platform aimed at making the process of buying and selling real estate in Colombia as simple as possible.

Details of the startup:

  • Started in: 2019
  • Founders: Brynne Rojas, Sebastian Noguera Escallón
  • Industries: Home Renovation, Real Estate, Real Estate Investment, Residential, Software
  • Number of employees: 11-50
  • Funding: $15,500,000
  • Funding rounds: 2
  • Number of investors: 16 (FJ Labs, Tiger Global Management, 8VC, HOF Capital, Flybridge)

You can find their website here.

11) Rappi

Rappi

Rappi is a consumer technology firm that focuses on internet delivery services.

Details of the startup:

  • Started in: 2015
  • Founders: Felipe Villamarin, Sebastian Mejia, Simon Borrero
  • Industries: Consumer Goods, E-Commerce, Food Delivery
  • Number of employees: 5001-10000
  • Funding: $1,692,005,447
  • Funding rounds: 9
  • Number of investors: 38 (SoftBank, SoftBank Vision Fund, DST Global, Sequoia Capital, FJ Labs)

You can find their website here.

12) Simetrik

Simetrik

Simetrik is a fintech firm that provides finance automation tools to teams using Excel all over the world.

Details of the startup:

  • Started in: 2017
  • Founders: Alejandro Casas Caro, Santiago Gomez Gonzalez
  • Industries: Financial Services, FinTech, Software
  • Number of employees: 51-100
  • Funding: $7,200,000
  • Funding rounds: 3
  • Number of investors: 7 (Y Combinator, Monashees, Global Founders Capital, Cometa (Variv Capital), Mercado Libre Fund)

You can find their website here.

13) Tul

Tul

Tül has an app that allows users to purchase hardware and construction materials directly from their phone.

Details of the startup:

  • Started in: 2020
  • Founders: Enrique Villamarin Lafaurie, Juan Carlos Narváez, Nicolas Villegas
  • Industries: Building Material, Construction, E-Commerce, Hardware, Mobile Apps
  • Number of employees: 101-250
  • Funding: $4,000,000
  • Funding rounds: 2
  • Number of investors: 2 (Vine Ventures, Jose Llorens)

You can find their website here.

14) Omni Latam

Omni Latam

Omni Latam is a Latin American financial technology (fintech) platform that provides digital financial solutions.

Details of the startup:

  • Started in: 2018
  • Founders: Andrés Abumohor, Charlie A Cliff, Diego Caicedo
  • Industries: Commercial Lending, Finance, Financial Services, FinTech, Risk Management
  • Number of employees: 101-250
  • Funding: $201,650,000
  • Funding rounds: 4
  • Number of investors: 2 (Magma Partners, BTG Pactual)

You can find their website here.

15) Elenas

Elenas

Elenas is Latin America's leading social commerce platform, enabling microbusinesses to launch their own online store.

Details of the startup:

  • Started in: 2018
  • Founders: Thomas Harsch, Zach Oschin
  • Industries: Beauty, Cosmetics, Direct Sales, E-Commerce
  • Number of employees: 51-100
  • Funding: $8,540,000
  • Funding rounds: 3
  • Number of investors: 7 (FJ Labs, Meesho, Polymath Ventures, Leo Capital India, Cendana Capital)

You can find their website here.

16) Zinobe

Zinobe

In the Colombian market, there is a digital financial services company. To better target underrepresented populations, we developed a data-centric credit model.

Details of the startup:

  • Started in: 2011
  • Founders: Martin Schrimpff, Tarek El Sherif
  • Industries: Big Data, Credit, Financial Services, FinTech, Insurance, Payments
  • Number of employees: 101-250
  • Funding: $30,000,000
  • Funding rounds: 3
  • Number of investors: 4 (QED Investors, Martin Schrimpff, Ali Saadat Meli, Monachil Capital Partners LP)

You can find their website here.

17) LifeMiles

LifeMiles

Avianca and TACA's frequent flyer program, LifeMiles, has been combined and upgraded.

Details of the startup:

  • Started in: 2011
  • Industries: Air Transportation, Loyalty Programs, Public Transportation
  • Number of employees: 101-250
  • Funding: $343,700,000
  • Funding rounds: 1
  • Number of investors: 1 (Advent International)

You can find their website here.

18) Valiu

Valiu

Valiu is working on a digital remittance infrastructure that will allow migrants to send money using cash, debit, or credit cards.

Details of the startup:

  • Started in: 2018
  • Founders: Alberto Niego, Omar David Barinas Orjuela, Simon Chamorro
  • Industries: Cryptocurrency, Finance, Financial Services, FinTech
  • Number of employees: 11-50
  • Funding: $6,477,000
  • Funding rounds: 2
  • Number of investors: 9 (Y Combinator, Soma Capital, Castle Island Ventures, IDEO CoLab Ventures, Blockchange Ventures)

You can find their website here.

19) Momentu

Momentu

Corporate Platform for Mental Health.

Details of the startup:

  • Started in: 2020
  • Founders: Juan Pablo Montoya
  • Industries: Health Care
  • Number of employees: 11-50
  • Funding: $400,000
  • Funding rounds: 1

You can find their website here.

20) Cubbo

Cubbo

Throughout Latin America, repurposing distressed urban real estate assets into micro-fulfillment locations.

Details of the startup:

  • Started in: 2021
  • Founders: Brian York, Josu Gurtubay
  • Industries: B2B, Logistics, Real Estate
  • Number of employees: 11-50
  • Funding: $2,000,000
  • Funding rounds: 1
  • Number of investors: 22 (Graph Ventures, Magma Partners, Florian Hagenbuch, Ricardo Weder, Brian Requarth)

You can find their website here.

21) Leal

Leal

Leal is a Latin American retailer's digital platform for identifying, engaging, and rewarding their most important consumers.

Details of the startup:

  • Started in: 2016
  • Founders: Camilo Martinez, Florence Frech
  • Industries: Analytics, Information Services, Information Technology, Internet
  • Number of employees: 51-100
  • Funding: $12,000,000
  • Funding rounds: 6
  • Number of investors: 1 (FCP Emprendimiento e Innovación SP)

You can find their website here.

22) Tpaga

Tpaga

Tpaga allows customers to send and receive money via their telephone.

Details of the startup:

  • Started in: 2015
  • Founders: Andres Gutierrez, Juan Salcedo, Sebastian Ortiz
  • Industries: Financial Services, FinTech, Mobile, Mobile Payments
  • Number of employees: 51-100
  • Funding: $5,070,000
  • Funding rounds: 11
  • Number of investors: 14 (Y Combinator, Greyhound Capital, Hack VC, CP Ventures, Zillionize)

You can find their website here.

23) Avista

Avista

Avista is a technology-based financial services company that is transforming people's financial lives by providing a simple, digital credit ecosystem.

Details of the startup:

  • Started in: 2019
  • Industries: Financial Services, FinTech
  • Number of employees: 251-500
  • Funding: $95,000,000
  • Funding rounds: 2
  • Number of investors: 1 (Accial Capital)

You can find their website here.

24) Aflore

Aflore

Aflore is a tech-enabled direct sales channel that assists informal advisors in achieving their objectives through loans and financial goods.

Details of the startup:

  • Started in: 2012
  • Founders: Ana Barrera, Manuel Jimenez
  • Industries: Credit, Finance, Financial Services, FinTech
  • Number of employees: 51-100
  • Funding: $29,092,905
  • Funding rounds: 12
  • Number of investors: 5 (Polymath Ventures, Accial Capital, Women's World Banking, Amador Holdings, Unreasonable Capital)

You can find their website here.

25) Cobre

Cobre

LatAm is establishing workplace banks.

Details of the startup:

  • Started in: 2020
  • Industries: Financial Services
  • Number of employees: 11-50
  • Funding: $4,200,000
  • Funding rounds: 2
  • Number of investors: 2 (Canary, Atlantico)

You can find their website here.

26) FLUVIP

FLUVIP

Fluvip is a Latin American and American influencer marketing organization.

Details of the startup:

  • Started in: 2013
  • Founders: Sebastian Jasminoy
  • Industries: Advertising, Apps, Photo Sharing, Social Media Marketing, Video Streaming
  • Number of employees: 101-250
  • Funding: $7,496,821
  • Funding rounds: 5
  • Number of investors: 4 (Wayra, TheVentureCity Fund, Velum Ventures, Cisneros Group)

You can find their website here.

27) Polymath Ventures

Polymath Ventures

Polymath Enterprises is a Digital Venture Group that creates and expands revolutionary technology ventures for Latin America's middle class from the ground up.

Details of the startup:

  • Started in: 2011
  • Founders: Carlos Fernandez de la Pradilla, Wenyi Cai
  • Industries: FinTech, Rental Property, Transportation
  • Number of employees: 11-50
  • Funding: $9,425,000
  • Funding rounds: 4

You can find their website here.

28) 1DOC3

1DOC3

1doc3 is a Spanish-language e-health platform that links 490 million people with licensed and reputable doctors.

Details of the startup:

  • Started in: 2013
  • Founders: Javier Cardona, Nicolás Durán López
  • Industries: Health Care, Internet
  • Number of employees: 11-50
  • Funding: $5,050,000
  • Funding rounds: 6
  • Number of investors: 12 (MassChallenge, Wayra, Mountain Partners, StartUp Health, TheVentureCity Fund)

You can find their website here.

29) Foodology

Foodology

Foodology develops and manages delivery-focused digital restaurant brands.

Details of the startup:

  • Started in: 2019
  • Founders: Daniela Izquierdo, Gustavo Zuñiga, Juan Guillermo Azuero
  • Industries: Delivery, Food and Beverage, Food Delivery, Restaurants
  • Number of employees: 11-50
  • Funding: $4,500,000
  • Funding rounds: 3
  • Number of investors: 5 (Unpopular Ventures, Jaguar Ventures, Kayyak Ventures, XFactor Ventures, Innogen Capital)

You can find their website here.

30) MO Tecnologias

MO Tecnologias

MO Tecnologias is a Fintech company that intends to revolutionize credit scoring and promote financial inclusion.

Details of the startup:

  • Started in: 2016
  • Founders: Paolo Fidanza, Veronica Crisafulli
  • Industries: Artificial Intelligence, Consumer Lending, Credit, Financial Services, FinTech, Information Technology, Micro Lending, Payments
  • Number of employees: 101-250
  • Funding: $5,495,697
  • Funding rounds: 3

You can find their website here.

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