The Pitch Deck WeWork Used to Raise $335M

WeWork Pitch Deck

WeWork is a commercial real estate company that offers flexible office spaces, aka co-working. It designs and builds shared workplaces for tech start-ups and provides various office services, such as an online store for its members, maintenance services for the spaces, etc. It has an established community that can provide members with many networking opportunities, as well as support.

The company operates by signing long-term leases in central city locations. Then it renovates and furnishes the spaces and subleases small offices, a floor of offices, or even a whole building, to tenants for a minimum of a month.

The company was founded in 2010 in New York by Adam Neumann and Miguel McKelvey. By 2014, when this pitch deck was released, WeWork had more than 40K members and was operating in 23 cities across the world. It had also raised $4.45B by that time.

The pitch deck is well-designed, shows the emphasis WeWork puts on Community, Space, and Service, and provides the right amount of information to entice potential investors. It also makes quite a bold forecast for the company’s growth in the next five years – something that notoriously didn’t come to pass and led to the company’s failed IPO.

That said, the deck was successfully used to raise $355M, with some of the lead investors being Goldman Sachs, T. Rowe Price, Wellington Management.

WeWork had several more fundraisers, with the biggest being in 2017 with the SoftBank Vision Fund offering a total of $3B.